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E-commerce & Social Commerce
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DOUBLE 12: ALIBABA YEAR-END SHOPPING FESTIVAL

There has been a lot of talk about Double 11, the largest online shopping festival in the world, and how Alibaba Group smashed last year’s

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November 27, 2020 No Comments
Marketing
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A CLOSER LOOK INTO SINGLES’ DAY 2020

Celebrated on November 11, Singles’ Day has always been an index of China’s economic success, but this year’s edition in particular has been by far

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November 20, 2020 No Comments
Marketing
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WHY DIGITAL IS THE KEY TO B2B MARKETING IN CHINA?

When you think about B2B marketing, your mind might go straight to those offline methods that have been in place for many years, such as

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October 30, 2020 No Comments
Marketing
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PET CARE E-COMMERCE MARKET ANALYSIS

Pet care e-commerce has been on the rise since 2017 in China. According to a study from Frost&Sullivan, the Chinese pet food sector is forecasted

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October 23, 2020 No Comments
Marketing
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DO & DON’TS OF MARKETING IN CHINA

China is the largest e-commerce market in the world and Chinese consumers are projected to cover almost half of the global luxury market with a

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September 25, 2020 No Comments
Business & Politics
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CBEC PILOT ZONES: THE CHINESE GOVERNMENT BETS ON CROSS-BORDER E-COMMERCE

Cross-border e-commerce trading has been possible so far thanks to the CBEC pilot zones, special areas where companies exporting to China through Chinese cross-border operators

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September 18, 2020 No Comments

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